Strategic Management Concepts & Cases GE
Type
Book
Authors
ISBN 10
1292148497
ISBN 13
9781292148496
Category
Business Management
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Publication Year
2016
Publisher
Tags
Abstract
Strategic Management: Concepts and Cases: A Competitive Advantage Approach (2017) focuses on the key concepts and strategies required for businesses to achieve and sustain a competitive advantage. The book covers various strategic management topics such as strategic formulation, implementation, and analysis, with an emphasis on leveraging resources and capabilities to outperform competitors. It integrates contemporary case studies and examples from real-world organizations, providing a practical approach to strategic decision-making in an increasingly global and competitive business environment.
Number of Copies
1